THE HARDWORKING COLLAR
FOR HARDWORKING PETS

THE HARDWORKING COLLAR
FOR HARDWORKING PETS

A real campaign I contributed to as an AD Intern at TiNY, before the work moved into production.

As an AD Intern at TiNY, I supported a real PetArmor client pitch across multiple rounds, helping create social mockups, copy, and storyboard visuals for deck presentations.
The work shown here reflects the pitch phase before the campaign moved into production.

As an AD Intern at TiNY, I supported a real PetArmor client pitch across multiple rounds, helping create social mockups, copy, and storyboard visuals for deck presentations. The work shown here reflects the pitch phase before the campaign moved into production.

PetArmor is launching a flea and tick collar with eight months of continuous protection.


Pets are always on—entertaining us, calming us, guarding the door, warming the bed,

and making every day better. They deserve protection that never clocks out.


Idea: A campaign celebrating hardworking pets with protection that works just as hard.

In store, we remind pet aisle visitors how much work their pets get done in 8 months.

In store, we'll remind pet aisle visitors how much work their pets get done in 8 months.

With the Job Title Generator, proud pet parents can show off their cute hard workers on social.

With the Job Title Generator, proud pet parents will off their hardworking companions on social.

With the Job Title Generator, proud pet parents will off their hardworking companions on social.

We reward some of the hardest working pets.

LinkedIn: Open to Love.

We help pets without owners find forever homes and forever jobs.

LinkedIn: Open to Love.

Let's help pets without owners find forever homes and forever jobs.

You know what’s scary? Fleas and ticks.

That’s why PetArmor is proud to be the official hard-working flea+tick collar of the Tompkins Square Halloween Dog Parade.

PetArmor sponsors NYC’s hardest-working bodega cats with collars that protect for up to 8 months.

“…We’ll check back in 8 months.”

PRESS

← SLBR

GOAL-DEN →

HARDWORKING PETS →

GOAL-DEN →